In the era of globalization and starting to apply the free market of the ASEAN Economic Community (MEA) since 2016 requires the readiness of all sectors to face it in order to have a high competitiveness of ASEAN countries and all over the world. In the MEA there is an inward flow of goods, services, skilled labor, and working capital flows freely. Similarly, companies in Indonesia both large and small are also required to have a high competitiveness of similar products.
To achieve that then the effort to develop the value of the company should not at all stop and even must progressively faster, in line with the changes that occur. Companies that want to win the competition are required to continue to strive to produce products - oriented products to meet the needs and interests of customers.
Utilization of both domestic and global networks is a further prerequisite for the company to have wider space in developing its business. Business strategy and corporate work plan and human resource capability should also be able to accommodate the changes that run very quickly.